Grumpy Cat Returns To ATX To Promote New Friskies Cat Food Line

The most disgruntled feline in the world, Grumpy Cat, dropped  by the Interactive portion of Austin' s SXSW on March 12, 2016 to introduce the world to another new line of cat food. Grumpy Cat and several of her friends visited Austin last year during SXSW to introduce Friskies Bacon Flavored cat foods. This year the pop culture phenom came by herself.

Tardar Sauce, AKA Grumpy Cat, and her owner, Tabatha Bundesen, came to Austin to promote Purina Friskies newest cat food line, Cat Concoctions.  The favors are a mashup of "unexpected flavors that only a cat could think up: Chicken in Creamy Crabby Sauce, Cod in Cheesy Bacon Flavored Sauce, Lamb in Clam Flavored Sauce, and Scrumptious Salmon and Chicken Liver Dinner Pate.

You know it is time for SXSW in Austin, Texas when thousands of fans stand in line for hours just to get a chance to see and have their picture taken with a cat.

Of course, Grumpy isn't just any old cat. Since first appearing on the internet in 2012, Grumpy has garnered more than 8.5 million "likes" on Facebook. She has had a graphic novel and three books based on her penned. She released a Christmas movie on DVD, and is even being immortalized in wax for Madame Tussards Wax Museum in San Francisco.

I guess we shouldn't be surprised that Grumpy and her friend at Friskies came up with a new slogan for their visit to Austin.